Study Days & Masterclasses

Our nationwide training programme is for entrepreneurial people working in the not-for-profit cultural sector, to help you generate unrestricted income for your organisation.

Why choose our training courses?
  • Value for money – our practical courses deliver expert knowledge, skills and ideas that will quickly make a tangible difference to your bottom line
  • Relevance – our courses offer specific and relevant knowledge delivered in a range of formats.
  • Build your network – meet new contacts across the sector, swap ideas and create new opportunities.

Masterclasses

Sep
17

Masterclass: Understanding Copyright

Understanding Copyright The world of copyright can often seem baffling and daunting.

Oct
3

Masterclass: Understanding Catering

Understanding Catering Catering consultant Duncan Ackery will help us understand the key aspects of what makes a successful catering operation in the cultural sector.

Nov
5

Masterclass: Visual Merchandising

Visual Merchandising This workshop will give you the tools to use the theatre and drama of visual merchandising to best effect in your shop.

Study Days

Jul
23

Retail Essentials 1: Finance for Retailers

Retail Essentials 1: Finance for Retailers This practical workshop will cover all the important ways you can measure your shop’s performance as well as the basics of sound stock management.

Jul
30

Successful eCommerce

Successful eCommerce This study day will explore those aspects of ecommerce which are critical to success – including understanding your audience, choosing the right platform, routes to market and creating a great customer journey.

Sep
4

A Day in the Life of ZSL London Zoo

A Day in the Life of ZSL London Zoo Go behind the scenes with the commercial teams at one of London's best loved visitor attractions, with time to explore the zoo and visit the shop.

Sep
17

Retail Essentials 3: Visual Merchandising

Retail Essentials 3: Visual Merchandising This workshop will talk you through the theory of visual merchandising and help you understand the power that it encompasses.

Sep
18

Retail Essentials 4: Shop Skills

Retail Essentials 4: Shop Skills This workshop is all about understanding your customer – the core customer types and what influences their purchasing.

Sep
25

Open Door at the Royal Opera House

Open Door at the Royal Opera House The first of a new series of events tailored to performing arts venues, introducing topics specific to this important segment of our membership.

Oct
7

A Day in the Life of St Paul’s Cathedral

A Day in the Life of St Paul's Cathedral Go behind the scenes with the commercial teams at one of London's most iconic buildings, with time to explore the cathedral and visit the shop.

Oct
15

Picture Library Symposium 2019

Picture Library Symposium An invaluable source of topical information and inspiration, our annual symposium features speakers from both inside and outside the cultural sector – an unmissable event for anyone involved in image sales, licensing and rights.

Oct
31

Print on a Small Scale

Print on a Small Scale Hear from publishing professionals at a range of venues about how to get started in print, especially if you’re a small or medium sized organisation with limited resources.

Nov
8

A Day in the Life of Stonehenge

A Day in the Life of Stonehenge Come and join us for a day at Stonehenge and find out about the challenges and opportunities that make working at this major visitor attraction so appealing.

Nov
19

Creative Commerce

Creative Commerce Hear a range of innovative ideas showing how different organisations are thinking outside the box to create sustainable unrestricted income.

Feb
11

Profitable Venue Hire

Profitable Venue Hire Join us at the Wellcome Collection to hear about their very successful venue hire operation, as well as to hear case studies and expertise from other leading attractions about how to develop a profitable venue hire scheme.

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