Sunday 29 November 2020 was #MuseumShopSunday – a day for the whole sector to come together and get everyone supporting their favourite cultural attractions by shopping! There was lots of buzz on social media, with cultural organisations all over the world getting involved with some fantastic online promotions and offers.
#MuseumShopSunday will be back next year, but it’s not just about one day – we need support for our cultural shops year round, so we want to encourage you to keep the campaign going! We have the resources to help you do just that.
Social Media Strategy
We’ve created a social media strategy for you, an easy to follow document packed with practical advice, expertise and customisable templates to help you make the most of #MuseumShopSunday and promote your products all year round. The strategy and templates can be found in our marketing toolkit.
Remember to use the hashtags: #MuseumShopSunday #SustainingCulture #ShopUnique
Watch our free webinar to find out how to create an engaging social media campaign. Digital consultant Tara Parashar takes you through some quick wins.
1,000 True Fans – why you don’t need millions of pounds, millions of customers or millions of fans to make a splash on social media
Museum Shop Sunday is brought to you by the Association for Cultural Enterprises in partnership with the Museum Store Association based in Washington, DC and the Museum Shops Association of Australia and New Zealand.