Introduction to Fundraising
Introduction
In today’s cultural sector, generating revenue through fundraising and development is a vital part of sustaining and growing organisations. This course, complete with eight downloadable templates, will guide you through the key concepts, strategies, and best practices for planning and implementing successful fundraising campaigns. From securing major donations to building relationships with corporate partners, you’ll learn the practical steps needed to build a robust fundraising approach that aligns with your organisation’s goals.
This course has been created and presented by Cécile de Cormis.
Who is it for?
This course is perfect for anyone working in the arts and culture sector, taking a beginner’s approach to fundraising. Whether you’re new to fundraising or looking to refresh your skills. The course will equip you with the tools and knowledge to develop and execute successful fundraising strategies, no matter the size of your organisation or team.
Preview
What will I learn?
- You will get eight downloadable templates with this course, from a Case for Support to Mapping Your Supporters worksheet, and a SMART goals KPI document
- Understand different types of fundraising, from corporate to major donors
- Create and implement a fundraising strategy aligned with your organisational goals
- Identify and engage with potential supporters
- Build and sustain relationships with funders
- Ensure compliance with legal and ethical fundraising standards
Course programme
- Chapter 1: Fundamentals of Fundraising – The basics of fundraising and its importance; Key types of fundraising, including corporate, individual, and trust-based support
- Chapter 2: Planning a Fundraising Strategy – Setting goals that align with your organisation’s vision; Identifying key assets and crafting a compelling case for support
- Chapter 3: Implementing Your Strategy – Building relationships and managing prospects; Creating a detailed action plan and tracking success
- Chapter 4: Legal and Ethical Considerations – Ensuring compliance with legal standards; Ethical fundraising practices to maintain trust with supporters
Course length
The course takes approximately 45 minutes from beginning to end without the exercises and questionnaire at the end.
How do I access this course?
- This course is FREE for Members. Make sure you’re logged in, hit the enrol button below and follow the booking form. If you don’t have the option to enrol for free, please email info@culturalenterprises.org.uk to check you’re linked to your organisation’s membership
- Non-Members can purchase the course below
Once booking is complete you will receive an email giving you access to the course.
About the course creator
Cécile de Cormis began her career at Somerset House Trust, then moved to Tate’s Corporate Events team before leading Corporate Development at Tate, across both Gallery and Enterprises. Following her success at Tate, Cécile ventured into the tech startup world, assuming responsibility for sourcing and delivering international commercial projects. Skilled at balancing a philanthropic mission with commercial imperatives, Cécile has amassed a wealth of experience in raising funds in the cultural sector.
Cécile now runs Cormis Consulting, bringing strategic solutions to overcome common fundraising challenges such as inadequate funding, complex processes, and scepticism about results.
Evidence of CPD
On successful completion of the course, you’ll receive a digital certificate as proof of your skill level, and commitment to continuing professional development.
Learn any time, anywhere
The course is available on-demand, and can be accessed 24/7 via a computer, tablet, or mobile phone. All video content is captioned.