Running A Cultural Shop

Advice, ideas and insights

Introducing Retail in the Cultural Sector

Introducing Retail – PDF Resources

Why have a shop?

Product Strategy

Visual Merchandising Top Tips

Telling Stories: Linking your Collections

Telling Stories – PDF Resources

Linking Shops to Collections

Understanding your customers, and turning browsers into buyers

Customers – PDF Resources

Understanding your customer

Turning browsers into buyers

The Art & Science of Visual Merchandising

Visual Merchandising – PDF Resources

Art and Science of Visual Merchandising

Measure, Monitor, Manage

Measure, Monitor, Manage – PDF Resources

Measure, Monitor, Manage

Improving Conversion Rate

Planning Product Ranges

Range Planning – PDF Resources

A Year in the Life of a Buyer

Buying – PDF Resources

The Buying Cycle

To Bespoke or not to Bespoke?

Bespoke Products – PDF Resources

Souvenirs and Bespoke Products

Nurturing Supplier Relationships

Suppliers – PDF Resources

Suppliers & Buyers

Guidebooks, and Trade Shows

Guide Books – PDF Resources

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