What’s On

Masterclass: Product Development

Royal Opera House | 9 September 2025

Learn how to create bespoke products that will connect with your visitors, from developing ideas and working with suppliers to successful product launches.

Retail at Cultural Venues

Online Conference | 16 September 2025

Discover creative ideas to enhance your retail space, drive sales and engage visitors, with inspiring case studies including Clifton Suspension Bridge and Amgueddfa Cymru.

Masterclass: Venue Hire Essentials

Online | 23 October 2025

Learn how to create a profitable venue hire business, from getting started, sales and marketing to running a seamless operation and delivering excellent customer service.

Commercial Performance Barometer

Free Webinar | 23 September 2025

The latest audience and commercial metrics from our monthly Commercial Performance Barometer, including examples of outstanding best practice across the sector.

Emerging Leadership Programme

Hybrid | September-November 2025

A new programme for members designed to develop, cultivate and inspire the next generation of commercial leaders in the cultural sector.

This programme is now full. Email us to be added to the waiting list.

Venue Hire in the Cultural Sector

Online Conference | 6 November 2025

Join us to share insights, contacts and creative ideas in successful venue hire, with discussion and inspiring case studies from a range of cultural organisations.

eCommerce at Cultural Venues

Online Conference | 25 November 2025

Join us to share insights, contacts and creative ideas in successful ecommerce, with discussion and inspiring case studies from a range of cultural organisations.

Developing Your Venue Hire Strategy

Bodleian Libraries | 24 February 2026

This practical Masterclass will show you how to refresh your strategy and grow a profitable and forward-looking venue hire business, with inspiring exercises and solutions.

Visitor Experience at Cultural Venues

Online Conference | 26 March 2026

Join us to share insights and creative ideas to enhance visitor experience at your venue, with discussion and inspiring case studies from a range of cultural organisations.

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