Cultural Enterprises Ambassadors
Meet our Ambassadors, a group of members representing the breadth and depth of our membership and the cultural sector.
Ambassadors act as an informal advisory group to the Association, enabling us to gather feedback on potential and existing member benefits, and ensuring we are continuing to focus on the most important issues and themes affecting our members.

Amy Akino-Wittering
Head of Operations & Commercial, Young V&A

Mark Alexander
Head of Visitor Experience, National Memorial Arboretum

Emma Allen
Executive Director,
Royal Navy Museums

Claire Bates
General Manager,
Calanais Visitor Centre

Zara Cottle
Senior Commercial Manager, Cadw

Karen Eden-Tuxford
Head of Commerce & Visitor Experience, Royal Museums Greenwich

Adam Farrar
Head of Commercial & Visitor Experience, Natural History Museum

Jenny Freestone
Commercial Director,
Somerset House

Amy Haigh
Commercial Lead,
Manchester Art Gallery

Lucy Hutchings
Commercial Operations Director, Leeds Castle

Claire Lane
Commercial Director, Ashmolean Museum

Lycia Lobo
Chief Operating Officer,
the Design Museum

Katherine McAlpine
Director,
Brunel Museum

Rachel Mackay
Head of Hampton Court Palace, Historic Royal Palaces

Hannah Oxley
Head of Retail & eCommerce, Royal Botanic Gardens Kew

Simon Prager
Chief Operating Officer,
Tank Museum

Rita Rooney
Retail Manager,
National Archives

Danielle Sargent
Commercial Director,
Chelsea Physic Garden

Liam Tolhurst
Deputy Director,
SS Great Britain

Michael Wright
Commercial Operations Manager, Glasgow Life