Topics and Resources


Training and Networking

eCommerce Essentials

Online Academy Course

This CPD certified course is a beginner’s guide to setting up an online shop – from choosing the right platform, to what to sell and how to market it.

Advanced eCommerce

Online Academy Course

Taken either as a stand alone course, or as a follow up to eCommerce Essentials, this course explores how you can optimise your online shop to increase revenue.

Talking eCommerce

Quarterly Online Sessions

A chance to catch up on issues around eCommerce in the cultural sector, and share current challenges, solutions and practical advice in all areas of online retail.

Further Resources

Podcast: Successful eCommerce

Online retailers from across the sector discuss why eCommerce is vital for cultural attractions, with top tips for getting started or improving your current offer. 

eCommerce Glossary

This handy guide breaks down all the must-know eCommerce terminology into plain English, with links to useful articles for further reading on key topics.

Museum Shop Sunday

Our annual international campaign shining a light on cultural retail is a fantastic platform to promote your online shop, reach new audiences and drive sales.

Have a Cookie

This website uses cookies to help improve your user experience.