At BIC Graphic, sustainability is not just a strategy — it’s part of who we are. Since our beginnings in Tarragona in 1996, we have believed that well-designed products should last, be responsibly made, and have a positive impact. For us, sustainability and culture share the same goal: to create something meaningful that endures over time.
When we collaborate with museums, galleries or heritage sites, we see that sustainability is becoming a central part of cultural retail. Visitors today care deeply about where products come from, how they are made and what values they represent. A souvenir that tells a story about environmental care, local production or social impact can strengthen the connection between a cultural organisation and its audience.
All our BIC® products are produced and decorated in Europe, which allows us to minimise transport emissions and ensure full traceability throughout our supply chain. We follow strict environmental policies that include reducing CO₂ emissions, improving energy efficiency and managing resources — from waste and water to biodiversity — in a responsible way.
We also integrate recycled and recyclable materials wherever possible, contributing to the circular economy. This approach not only reduces our environmental footprint but also inspires new ideas for product design and innovation.
Beyond materials and processes, sustainability for us also means people. We promote diversity, gender equality and inclusion across our teams, and we support personal growth through training and wellbeing programmes. We are also proud to take part in community initiatives, from volunteering days to partnerships with non-profit organisations.
Our suppliers are evaluated against environmental, social and quality criteria to ensure that every part of our value chain reflects the same standards of responsibility. These efforts are certified by international standards such as ISO 9001 and ISO 14001, and our products are regularly recognised across Europe for their sustainable design.
Working closely with cultural organisations, we’ve seen how sustainability can be a bridge between retail and purpose. When a museum shop offers eco-designed products, it’s not only reducing its impact — it’s also communicating its values to visitors in a tangible way. A single pen or notebook can carry a powerful message about care, continuity and shared responsibility.
As we continue to innovate, our aim remains clear: to design souvenirs and products that respect the planet, support people and help cultural organisations tell their stories responsibly.
Because sustainability is not a trend — it’s a shared journey towards a more thoughtful and lasting connection with the world around us.
About BIC Graphic
BIC Graphic, based in Tarragona, Spain, is the BIC® Group’s division dedicated to customised promotional products and souvenirs. We work with distributors, brands, and cultural organisations across Europe and the UK, combining sustainability, innovation, and responsible manufacturing in every project.
🌐 www.bicgraphic.com/gb
