Topics and Resources

Ticketing

Online Training Courses

Ticketing Essentials

Online Academy Course

This course gives you the guiding principles to create a sophisticated pricing strategy which both increases income and serves to maximise volume and promote accessibility. 

Finding the Right Ticketing System

Online Academy Course

A step-by-step guide to the process of identifying, evaluating, and selecting the best ticketing solution for your attraction, that will benefit both your operations and visitors.


Further Resources

Tackling Ghost Audiences

Blog Article

Discover Nationale Opera & Ballet’s innovative approach to the disconnect between ticket buyers and audiences, and how this has transformed the way arts venues now understand audience behaviour.

Ticketing and Dynamic Pricing

Arts & Culture Podcast

An expert panel discuss the latest thinking on ticketing, dynamic pricing and accessibility, including upselling, adding value, audience perception, demand management and more.

What Systems Are You Using?

Blog Article

Discover what ticketing systems other cultural organisations are using, based on the results of a recent member survey. Find out which systems are most popular and why.

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